Sustainability is fast becoming a hot topic within the fashion industry, with very good reason. Its an important conversation to have and one we are learning more and more about everyday here at Lulu and Milly. As part of Fashion Revolution week we wanted to share with you more about our supply chain and what this means to us.
We recently attended the Legacy Summit in Sydney and filled our minds with all things related to sustainability, ethical trading, climate change and so much more. It was 2 days of intense information and we came away with so many ideas on what we can do as a small business to help.
From the very start of Lulu and Milly we were passionate about using organic cotton, something we still use today. Organic cotton is grown in a way that lessens the impact on our environment. The main benefit of organic materials, however, is that the crops aren’t treated with pesticides, insecticides, herbicides and Genetically Modified Organisms.This is great for the farmers and the eco system but it is also good for us as we know that the clothing we are putting on our babies skin is much more pure.
Our Organic cotton is grown in the prime monsoonal conditions in India. It is organically grown and processed cotton with GOTS*. The cotton is then knitted on the outskirts of Melbourne before making its way to our printers, Next State.
Next State have a brilliant team of people who work in various areas of their business, We have visited their premises a number of times and have always been treated like friends. They run an amazing business that includes principles of sustainability and ethics. Next State is proud to be accredited business with Ethical Clothing Australia
From the printing process our fabric is then delivered to our manufacturers. The team at our manufacturers are all like family and have worked together for many years. It is a small business that is ethically run with efficiency and passion. We are often visiting them, sometimes with kids in tow, and are always welcomed. We are always invited to be involved in all parts of the process from the cutting to the sewing.
The last part of our process is when we receive the products and send them out to you. Our distribution is all done in house by us. We lovingly pack all your orders and send them out as fast as we can so that you can have in your hand the products we love bringing to you.
The journey of our products is one that is filled with many processes and steps but we are sure that our products are created using the finest materials using talented people that starts with us creating the designs all the way through to your little ones wearing it.
As Lulu and Milly grows we hope to be adding many more products to our collections and aim to use natural fibres as much as we can. We are finding out about ways that we can also use recycled fabrics to continue on a more circular fashion path. We are also looking at our packing and trying to find more sustainable ways to send our products. We are constantly learning and making plans to become more and more sustainable. Whilst this may take time to implement we are committed to doing our best for the environment and our children.
Next time you dress your child in Lulu and Milly you can be sure it is created, ethically, organically and with so much love. We would love for you to watch our video to learn more about the people we work with.
*The Global Organic Textile Standard (GOTS) is the worldwide leading textile processing standard for organic fibres, including ecological and social criteria, backed up by independent certification of the entire textile supply chain.
To obtain the GOTS “organic” label, a product must contain at least 95% organic fiber, not be treated with bleach, formaldehyde or any other toxic substances, be colored with nontoxic dyes, be produced in a mill that enforces strict social and environmental standards, treating their employees and the earth with deep respect.
This blog was written and published on the 23rd April 2019 and reflects the current supply chain for Lulu and Milly